Online Hub & Web Series
Partners: Mental Health Foundation, Skylight, Youthline and innovate change
With a common commitment to supporting positive mental health and wellbeing for young people, Curative partnered with innovate change, Mental Health Foundation, Youthline and Skylight to respond to the need for greater access to information for parents, families and friends of young people.
Common Ground is a central hub, including a website, phone line and information pack service to give whānau access to information, tools and support, so they can assist young people to get the right kind of help when they need it. The Common Ground website also provides space for sharing ideas and experiences, acknowledging the expertise and wisdom of parents, whānau and young people themselves. People can connect by sharing their own experiences and suggestions about supporting young people.
Curative led the creative vision for Common Ground, developing the visual language, establishing the information architecture, managing the website design and development, and scripting and producing the web-series. Curative continues to be involved with Common Ground, supporting the ongoing communications.
Special thanks to our collaborators and contributors:
Director: Sam Shore
Storylines & Scripts: Sam Shore with support from Isla Adamson & Gloria Strawhan
Videography: Benj Brooking
Sound Recording: Denby Strange
Styling: Chris Stratton
Website Development: 96 Black
Evaluation: COGO Consulting
PR: Alice McKay
Co-designers: 40+ people in Auckland, Wellington and Christchurch
And a huge cast for each of the web episodes!